Last night I had the pleasure to present to a group of business executives at the Mantra Hotel. What was exciting was to see the level of interest in social media by the business community with over 40 people attending.
The event was designed to reveal to business leaders and marketing managers the potential for companies to market their business in a digital age.
In the presentation we discussed the major benefits of social media marketing for business.
At the event we covered
- Why ideas that spread win
- Why traditional mass media is in decline
- Multiple social media marketing case studies including Facebook, Twitter, YouTube, LinkedIn and Blogs
- The top 5 social media channels
- How social media spreads your ideas
- Examples of the leverage of social media to amplify your brand and content
- How social media can position your company and personal brand as thought leaders
- We also look at the benefits of social media for search engine optimization
Note: The event was recorded on video and will be posted in the next couple of days on YouTube
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